By Nasuha Badrul Huzaini
SHAH ALAM, Aug 4 — Tourism Selangor has partnered with Tourplus Technology Sdn Bhd (Tourplus) to develop the ‘Go Selangor’ mobile application.
Both parties have inked a memorandum of understanding (MoU) virtually yesterday to promote the state’s tourism industry by utilising Tourplus’s advanced technology.
The partnership marked another milestone for Tourism Selangor in line with its vision in gearing up towards ‘Tourism 4.0’ and tourism digitalisation.
The MoU was signed by Tourism Selangor general manager Azrul Shah Mohamad and Tourplus chief executive officer Rickson Goh under strict standard operating procedures (SOPs).
Azrul Shah said the app is coherent with Tourism Selangor’s vision to strengthen its digital presence, as well as to enhance tourists’ experience in Selangor.
“Selangor is the most advanced state in Malaysia, and we aspire its tourism industry to be as advanced. The ‘Go Selangor’ mobile app will offer both easement and convenience at the fingertips (of the users),” he said in a statement yesterday.
The smart partnership, supported by the Selangor Information Technology and Digital Economy Corporation (Sidec), will promote Tourism Selangor’s latest Domestic Tourism Promotional Campaign “Pusing Selangor Dulu”.
Azrul said apart from promoting the campaign, it will also help Selangor’s tourism industry players in rebuilding and stabilising their operations post Covid-19.
“My aspiration would be to see more Selangor residents, especially its industry players using the “Go Selangor’ mobile application in the future”, he added.
Meanwhile, Goh said following the collaboration, Tourplus will be able to help the travel industry transform into digitalisation 4.0.
“It will also help the local industry players in reviving the domestic tourism market for them to be ready for post-Covid-19 travel demands,” he said.
For the latest updates on the app, visit Tourism Selangor’s official website at www.selangor.travel or social media platforms — Facebook, Instagram, Twitter, TikTok and YouTube channel.
